PURPOSE-DRIVEN ADS · ON THE RECORD

Ads that
give back
get more clicks.

We add a small badge to the ads you already run. Every click triggers a real contribution to a cause you choose, logged in public for anyone to check — and people click ads that give back more often. Nothing about your ad setup changes.

FREE · TAKES 3 SECONDS · NO EMAIL —
ADVERTISEMENT
SOLSTICESMALL BATCH
This ad gives back
Supporting a cause like ocean conservation£0.08
given because of this click
Real people only — every click is screened
See Solstice Goods’ giving, live ↗
Ad Gives Back£0.08 · ocean conservation
Solstice GoodsShop now
Fig. 1 — a purpose-driven ad. Type your site to see yours.
THE RECORD#1284 · Solstice Goods → ocean conservation · verified click · just now +£0.08sample entries
THE PROBLEM
“Everyone says they give back. Nobody can prove it.”

Purpose claims are everywhere — printed on packaging, pinned in bios, promised in ads. But a claim a customer can’t check is just decoration. People have learned to scroll past it. The badge replaces the claim with a record: every contribution, logged where anyone can look.

86%[1]
of consumers experience banner blindness
Infolinks
43%[2]
of internet users block ads entirely
Gitnux
54%[3]
don't click ads because they don't trust them
Nielsen
28%[4]
of Gen Z trust the brands they buy from
Qualtrics

Three steps to purpose-driven ads.

HOW IT WORKS
01Choose a causeSelect from verified registered charities aligned with your brand values.
02Add the badgeIntegrate our Purpose Badge into your existing ad creatives with one line of code.
03Track impactWatch contributions grow in real-time on your public transparency page.
Fig. 2 — every tile is one funded click.
THE CASE

Why proof beats promises.

82%[1]
of shoppers prefer brands with values aligned to their own
Capgemini
175%[2]
brand valuation growth for purpose-driven brands over 12 years
Kantar Purpose 2020
66%[3]
will pay more for sustainable brands
Nielsen Global Survey

Don’t take our word for it.

Every contribution lands on the public record, permanently. Each line is one real person who clicked — screened for bots before a penny moves.

Browse the full record
ENTRYGIVEN
SAMPLE — YOUR PILOT’S ENTRIES APPEAR HERE FROM DAY ONE.

You only pay for real humans.

A lot of ad clicks are bots. We check every click before your contribution is paid: bots get blocked, humans get counted.

VERIFIED ATTRIBUTION
Everyclick is screened before paymentVerification runs on each click, before any contribution is triggered — not reconciled after the fact.
£0what you contribute for bot clicksOur verification runs before any micro-contribution is paid. Bots get blocked; humans get counted.
100%of contributions tied to a real humanEvery entry in the record is a verified human click — and the record is public, so you can check it yourself.

We’re early — that’s the offer.

We’re running our first pilots now. Pilot partners work directly with the founders, we handle the integration together, and we publish the results in public. If it works, you’ll have the proof. If it doesn’t, we’ll say so.

Prefer a human first?